5 years in development · first batch of 500 unitsLAUNCH OFFER$66.50→$39.90today only
PUPS Ice Cream Powder$39.90 / tub $66.50
$39.90 / tub $66.50
✓Free US shipping✓90 day guarantee✓No xylitol✓No pills. No powder on his food.✓✓✓✓✓✓✓✓✓✓✓✓✓✓✓✓✓✓✓✓
1,000+ DOGS IN OUR TASTE TESTS
Why dog parents are doubling up on PUPS
SOUND FAMILIAR?
Does your dog show any of these?
Most dogs need a little help in more than one place.
JointsSlow on the stairs, stiff after naps, shorter walks.
TeethMorning breath, brushing battles, build up on teeth.
GutGrass eating, gassy evenings, soft stools.
ImmuneNew seasons, boarding and daycare, senior years.
THE USUAL FIXES
You've probably tried these... but they never stuck
✕Pills and powders he sniffs out
✕Dental chews
✕Brushing battles
✕Separate joint, gut and immune supplements
So we put all four into the one thing he never refuses.
THE PUPS WAY
One tub. Four jobs.
Four separate supplements means four tubs, four doses and a dog who spits out half of them. PUPS puts all four into one peanut butter ice cream he licks for twenty minutes.
Most dogs refuse pills and sniff out powder on their food. PUPS is a treat he begs for, so he never skips a dose.
JointsTeethGutImmune
WHAT'S INSIDE
4 hero ingredients doing 4 different jobs
Four studied ingredients, one for each job, in every scoop.
JOINTS
Glucosamine
Sourced from shellfish
A natural building block of cartilage, paired with chondroitin to help keep joints cushioned and moving.†
TEETH
Green tea extract
Rich in plant polyphenols that support fresher breath, working with a tartar fighting mineral in every scoop.†
GUT
FOS prebiotic fiber
Plant fiber from chicory root that feeds the good bacteria and supports firm, regular stools.†
IMMUNE
Egg yolk powder
Naturally rich in proteins that support normal immune function, with vitamins C and E.†
Dosed by the cup, for his size: the PUPS cup, free with every subscribed tub, has a fill line for small, medium and large dogs.
Perfect after a walk, when he's hot and wants something cold.
Dog parents report✓Easier mornings and longer walks✓Fresher breath on the sofa✓Calmer tummies after meals
THE RESULTS
Dogs ask for it. Owners stick with it.
92%*said their dog asked for PUPS every day
89%*said it was easier than pills or chews
94%*kept going past the first 90 days
*Survey of owners in our testing program.
BEFORE AND AFTER
See the difference, pain by pain
What owners noticed, one pain at a time.
STUCK AT THE STAIRS
UP THEY GO
→
From stuck at the stairs to leading the walk.
He used to stand at the bottom of the stairs and wait for you.
BEFORE✕Stiff and slow after naps✕Waits at the stairs✕Walks cut short at the corner
AFTER DAILY PUPS✓Supports healthy hip and joint function†✓Easier getting up after rest†✓Glucosamine and chondroitin in every scoop†
Illustrative, individual results vary.
YELLOW BUILD UP
CLEANER SMILE
→
From breath that clears the room to kisses you actually want.
That yellow build up and the smell across the sofa do not fix themselves.
BEFORE✕Breath you smell from across the room✕Yellow build up on the back teeth✕Brushing turns into a wrestling match
AFTER DAILY PUPS✓Supports fresher breath†✓Helps reduce tartar build up†✓No brushing battle, just a treat†
Illustrative, individual results vary.
GRASS AND GURGLES
SETTLED TUMMY
→
From gassy nights and grass eating to a settled tummy.
Nobody wants to clean the rug at 2am.
BEFORE✕Gassy evenings on the sofa✕Eating grass and gulping✕Soft, messy stools
AFTER DAILY PUPS✓Supports healthy digestion†✓Supports firm, regular stools†✓Two prebiotic fibers in every scoop†
Illustrative, individual results vary.
RUN DOWN
READY TO GO
→
From run down every season to ready for the next adventure.
Daycare, boarding and season changes hit some dogs hard.
BEFORE✕Flat and tired after busy weeks✕Slow to bounce back✕Seasons knock him off his feet
AFTER DAILY PUPS✓Supports normal immune function†✓Antioxidant vitamins C and E†✓Egg yolk and taurine every day†
Illustrative, individual results vary.
IN THEIR WORDS
Joints, teeth, gut and immune. In their words.
4.8
★★★★★
1,274 tester reviews
5★1,092
4★128
3★32
2★12
1★10
★★★★★JointsHe takes the stairs againDuke used to wait at the bottom for a lift. Three months in, he is up before me most mornings.Mark T. · Austin, TX Duke, senior black lab · ✓ Verified tester
★★★★★TeethNo more toothbrush wrestlingWe lost the toothbrush battle years ago. This is the part of the dental routine she does herself.Nessa R. · Denver, CO Rosie, cavalier · ✓ Verified tester
★★★★★GutWalks are less eventfulBruno had a soft tummy with every food change. Since we started, the poop bags are a lot less grim.Priya K. · Portland, OR Bruno, boxer · ✓ Verified tester
★★★★★ImmuneOur boarding routineI send a few frozen cups with her when she boards. Same routine, same happy dog when we pick her up.Laura M. · Charlotte, NC Pepper, schnauzer · ✓ Verified tester
★★★★★JointsWalks got longerWe are back to the long loop on Sundays. And he actually eats his joint stuff now.Dana W. · Columbus, OH Mochi, shih tzu · ✓ Verified tester
★★★★★TeethSofa cuddles are backHis breath was the thing guests mentioned. A couple of months in, nobody mentions it.Chris L. · San Diego, CA Blue, pit bull mix · ✓ Verified tester
★★★★☆GutStart slow, worth itHalf the line for a week, then full. It has been fine since, and she eats it before her dinner.Sam J. · Tampa, FL Olive, greyhound · ✓ Verified tester
★★★★★ImmuneOne thing for the older boyAt eleven I wanted one thing that covered a bit of everything. This is it, and he loves it.Graham P. · Minneapolis, MN Scout, terrier mix · ✓ Verified tester
Showing 8 of 1,274 tester reviews
DON'T TAKE OUR WORD FOR IT
Watch them lick the cup clean
WHAT TO EXPECT
Your first 8 weeks with PUPS
One frozen scoop a day. Here is what most owners tell us they see along the way.
WEEK 1Treat time✓Licks the cup clean, no pill hiding†✓A calm twenty minute daily routine†
WEEK 2Settling in✓Tummy settles into the new routine†✓Daily actives start to build up†
WEEK 4You'll notice it✓Easier getting up after naps†✓Fresher breath on the sofa†✓Firmer, more regular stools†
WEEK 8+In full force✓Joints, teeth, gut and immune supported every day†✓Longer walks and happier days†
Every dog is different. Daily use is what makes the difference.
WHY IT WORKS
Why PUPS works when other things didn't
Reason 1Four supplements, one treatJoints, teeth, gut and immune in a single frozen scoop.
Charlie
Reason 2Dogs think it's dessertGolden peanut butter they lick for twenty minutes. No pill hiding.
Reason 3Nothing hidden on the labelEvery milligram on the label, nothing hidden in a blend.
Reason 420 to 30 minutes of calm lickingSlow enrichment that keeps him busy, not gone in five seconds.
Reason 5Cools them down after a walkHot and panting after a walk? A frozen scoop is the perfect cool down.
THE DIFFERENCE
PUPS vs the alternatives
BESTPUPS
Plain dog ice cream
4 supplement tubs
Joints, teeth, gut and immune in one✓✕4 separate tubsDogs ask for it✓✓✕20 to 30 minute slow lick✓Some✕No xylitol, nothing artificial✓VariesVariesSkip or cancel any time✓✕Some
WHAT VETS SAY
The frozen treat vets are talking about
TRUSTED BYVETS“
Most supplements fail for one reason: the dog refuses them.
PUPS turns four daily supports into a frozen treat dogs actually ask for, and every dose is printed on the tub. For owners who struggle with pills, it's a genuinely easier way to stay consistent. I recommend it.
★★★★★Dr. Elena Morales, DVM Veterinary advisor
More from the experts
Dr. Elena Morales, DVM Veterinary advisor“Supplements only help if they are given every day. A format the dog asks for solves the hardest part.”
Dr. Mark Whitaker, DVM Small animal vet“Printed doses matter. Owners should be able to see exactly what one serving gives.”
Claire Bennett, MSc Canine nutritionist“Joints, teeth, gut and immune all benefit from steady daily nutrition, not a burst now and then.”
WHY WE MADE IT
Started by a dog mom who tried everything
I'm Amanda. For years my counter was full of supplement tubs, my cupboard full of chew toys and lick mats, and every summer my dogs came home from walks hot and panting.
Then it hit me: why not put it all together? Most dog ice creams are just a sweet treat with no purpose. I wanted one they would beg for that actually did something every day.
Five years of recipes, testing and fine tuning later, every scoop is right. PUPS is finally here, in one small first batch.
Amanda Jacobs, founder of PUPS
OUR CHIEF TASTE TESTER
Every batch, taste tested by Charlie.
Charlie is our red cavapoo and the toughest critic on the team. No batch ships until he has licked the cup clean.
Charlie after his walk
Here is exactly what he is tasting. ↓
NOTHING HIDDEN
Every active, every dose, printed
Joints
Glucosamine A building block of cartilage160 mg
Chondroitin Helps cartilage stay cushioned160 mg
Teeth
Sodium hexametaphosphate Supports less build up80 mg
Green tea extract Supports fresher breath80 mg
Gut
FOS prebiotic Supports healthy gut bacteria1.2 g
Resistant dextrin Helps maintain firm stools1.2 g
Immune
Egg yolk powder Supports normal immune function320 mg
Vitamins C and E, taurine Antioxidant and daily support40 / 40 / 80 mg
Glucosamine A building block of cartilage160 mg
Chondroitin Helps cartilage stay cushioned160 mg
Sodium hexametaphosphate Supports less build up80 mg
Green tea extract Supports fresher breath80 mg
FOS prebiotic Supports healthy gut bacteria1.2 g
Resistant dextrin Helps maintain firm stools1.2 g
Egg yolk powder Supports normal immune function320 mg
Vitamins C and E, taurine Antioxidant and daily support40 / 40 / 80 mg
Net weight 360 g. Per 12 g large dog scoop. Medium dogs take half, small dogs one third. No xylitol.
SAFE BY DESIGN
5 years of testing before we sold a single tub.
Your dog trusts you with what goes in the bowl. Here is how we earned that trust.
1,274dogs in our taste tests
38recipe versions before this one
5years in development
3lab checks on every batch
Third party lab testedEvery batch checked for purity, microbes and heavy metals.
Made in the USAMade in a GMP facility in the USA, to supplement grade standards.
Nothing artificialNo xylitol, no artificial sweeteners, colors or preservatives.
Vet reviewed formulaEvery dose within published safe ranges for dogs.
Gentle on tummiesGoat milk base, mixed cold, never heated.
Allergy noteContains dairy, egg and shellfish (glucosamine). Talk to your vet if your dog has a condition.
5 years in development. 500 tubs in the first batch.
Tested and refined with real dogs in real kitchens.
310 of 500 claimed190 left
YOUR FIRST BOX
Everything he needs, plus three free gifts with every subscribed tub
LAUNCH OFFERFrom $39.90 a tub
FREE BONUS GIFT
Free frozen treat recipes ebook
Twenty quick ways to serve PUPS in the cup, the paw tray and the treat toy. $19.95Free with every subscribed tub.
FREE SURPRISE
Mystery gift
Every first subscribed box hides a surprise for your pup. We won't spoil it.
90 days to change your mind
“If your dog does not love it, write to us and we refund the first box in full. Even if the tub is empty.”
Amanda Jacobs, founder Free US shipping on every order
QUESTIONS
Questions, answered
Four daily supports in one peanut butter powder: glucosamine and chondroitin for joints, sodium hexametaphosphate and green tea for teeth, two prebiotic fibers for gut, and egg yolk, vitamins C and E and taurine for immune. Every dose is printed on the tub.
That is why we made it. You mix the scoop with cold water and freeze it, so he gets a peanut butter ice cream, not a powder on his dinner. Most dogs lick the cup clean.
Every dog gets the same 360 g tub. It lasts a Small dog (up to 25 lb) about 90 days, a Medium dog (26 to 60 lb) about 60 days and a Large dog (61 lb and up) about 30 days, and ships on that rhythm. The PUPS cup that comes free with a subscribed tub has a fill line for each.
Scoop to the line in the PUPS cup, add cold water, stir and freeze for about 4 hours. Most dogs lick it for twenty to thirty minutes.
Support builds with daily use. Give it the full 90 days, which is also how long you have to change your mind.
No. There is no xylitol in PUPS, ever.
Yes. Skip, pause or cancel any time from your account, no calls needed.
Every US order ships free, tracked, in 7 to 12 business days. Express is 4 to 7 business days for $4.99 at checkout.
Give him the scoop he'll beg for.
LAUNCH OFFERFrom $39.90 a tub
Joints, teeth, gut and immune in one frozen treat. 90 days to love it, or your money back.